Matcha Set Shinfu Haruroku – Ceremonial Duo 100g (Save 10%)

Senchoju Matcha Discovery Set

Deep Ceremonial × Bright Daily - One Complete Japanese Matcha Journey - Save 10% when you get both

Discover both sides of Japanese matcha with the Senchoju Matcha Discovery Set—a carefully curated pairing that brings together deep ceremonial refinement and bright everyday enjoyment in one complete tasting experience.

This set is designed for those who want to truly understand matcha: its contrast, balance, and versatility. Whether you are new to matcha or already refining your daily ritual, this duo offers exceptional value and a clear journey through Japanese matcha culture.

Two Expressions of Japanese Matcha, One Curated Set

Japanese matcha is shaped by intention. Some moments call for depth and focus, while others invite ease and creativity. This discovery set captures both.

• Shinfu represents the ceremonial soul of matcha—quiet, deep, and refined.
• Haruroku represents modern daily matcha—bright, smooth, and effortlessly enjoyable.

Together, they allow you to explore how preparation style, flavor profile, and purpose transform the matcha experience.

What’s Inside the Matcha Discovery Set?

Shinfu Ceremonial Matcha – 50g

Premium ceremonial-grade matcha crafted for depth and elegance

Shinfu is created for mindful tea moments and traditional preparation. It delivers layered umami, gentle sweetness, and a refined, lingering finish.

• Deep, complex umami
• Refined bitterness with ceremonial balance
• Dense, rich texture when whisked
• Ideal for usucha (thin tea) and koicha-style preparation
• Best enjoyed plain, without milk, to appreciate its full character

Haruroku Japanese Matcha – 50g

Daily premium matcha designed for versatility and ease

Haruroku is made for everyday enjoyment—approachable, smooth, and reliable across multiple preparations.

• Bright green color and smooth mouthfeel
• Light umami with natural sweetness
• Low bitterness, beginner-friendly
• Excellent performance in matcha lattes, iced drinks, smoothies, and creative recipes
• Perfect for daily routines and casual enjoyment

Why Choose the Senchoju Matcha Discovery Set?

• Experience two distinct styles of Japanese matcha in one set
• Clear contrast: deep ceremonial × bright daily
• Ideal for matcha beginners and seasoned drinkers
• Save 10% compared to purchasing each matcha separately
• Perfect as a gift or a personal tasting and learning journey

This set allows you to develop taste awareness, understand quality differences, and choose the right matcha for each moment of your day.

Tasting Profile Comparison

Shinfu – Ceremonial Expression

• Umami: ✦✦✦✦✦ (deep, layered)
• Sweetness: ✦✦✦
• Bitterness: ✦
• Texture: Rich, dense, ceremonial

Haruroku – Daily Expression

• Umami: ✦✦✦✦
• Sweetness: ✦✦✦✦
• Bitterness: ✦
• Texture: Smooth, creamy, latte-friendly

Best For

• Exploring ceremonial vs daily matcha
• Morning matcha lattes & quiet tea moments
• Matcha beginners building palate awareness
• Home tea rituals & mindful routines
• Gifting to matcha lovers and wellness enthusiasts

Product Details

• Total Net Weight: 100g (50g Shinfu + 50g Haruroku)
• Grade:

           - Shinfu: Ceremonial Grade

           - Haruroku: Daily Premium Grade

• Origin: Japan
• Processing: Shade-grown, stone-milled
• Packaging: Resealable airtight pouches
• Storage: Refrigerate after opening for optimal freshness

Experience Matcha—Fully & Thoughtfully

The Senchoju Matcha Discovery Set is more than a bundle—it’s an invitation to experience the full spectrum of Japanese matcha.

Choose depth when you seek focus.
Choose brightness when you want ease.

One set. Two styles. A complete matcha journey—now with 10% savings.

• Shinfu → smooth, creamy, and umami-rich
• Haruroku → bright, soft, and refreshing
→ Together, they create the full harmony of Japan’s tea culture — where ceremony meets daily calm.

• First-time matcha drinkers exploring true Japanese quality
• Gift sets for tea lovers
• Latte enthusiasts and mindful daily rituals

• Net Weight: 50g resealable bag x 2
• 100% ceremonial grade Uji matcha powder
• Shade-grown, hand-picked, stone-milled for silky smooth texture
• Vibrant jade green color, rich in antioxidants and L-theanine

(First Harvest, Stone-Ground)

- Canada: 2–5 business days
- USA: 5–9 business days (tracked)
- Australia: 6–12 business days (tracked)
- Worldwide shipping available