Senchoju Hojicha Rich – Hoko - Premium Japanese Hojicha Powder (100g)

About Hojicha Rich - HoKo

Senchoju Hojicha Rich is crafted from carefully roasted Japanese green tea leaves that are finely milled into a smooth powder, creating a hojicha designed for premium beverages rather than ordinary culinary use.

Its carefully controlled roasting process develops a rich roasted aroma, balanced natural sweetness, and a clean finish while preserving the elegant character of Japanese roasted tea.

Unlike many lower-grade hojicha powders that become bitter or smoky, Hojicha Rich remains smooth, rounded, and naturally comforting. It creates café-quality hojicha lattes with excellent flavor retention in milk, while also performing beautifully in desserts, pastries, smoothies, and modern specialty beverages.

Whether enjoyed hot or iced, Senchoju Hojicha Rich offers a refined roasted tea experience that combines Japanese tradition with contemporary café craftsmanship.

Origin

Japan

Senchoju Hojicha Rich is produced from carefully selected Japanese green tea leaves that are expertly roasted before being finely milled into powder.

The roasting process transforms fresh green tea into a warm, aromatic profile with naturally sweet roasted notes, making hojicha one of Japan’s most beloved everyday teas.

Product Concept

Hojicha Rich is created for those who appreciate the comforting warmth of roasted Japanese tea.

Its roasting profile develops:

• Rich toasted aroma

• Natural caramel sweetness

• Roasted hazelnut character

• Smooth cocoa finish

while remaining naturally low in bitterness and astringency.

The result is a versatile premium hojicha powder equally suited for modern cafés, home baristas, and dessert applications.

Flavor Profile

Primary Notes

• Roasted hazelnut

• Toasted barley

• Caramel

• Cocoa

• Roasted chestnut

Supporting Notes

• Warm wood

• Gentle grain sweetness

• Subtle roasted character

Body

Medium–Full

Finish

Long, smooth, naturally sweet, and clean.

Taste Structure

Roasted Aroma ★★★★★

Sweetness ★★★★☆

Creaminess ★★★★☆

Roasted Depth ★★★★★

Bitterness ★☆☆☆☆

Astringency ★☆☆☆☆

Fresh Green Notes ★☆☆☆☆

Taste Style

Toasty, Heavy

Product Grade

Premium Café Edition

What Makes Hojicha Rich Different

Unlike standard hojicha powders made primarily for baking, Senchoju Hojicha Rich is selected for premium beverage preparation.

Compared with lower-grade hojicha powders, it offers:

• Deeper roasted aroma

• Cleaner finish

• Fuller body

• Less bitterness

• Better milk compatibility

• Naturally sweeter roasted profile

Its flavor remains expressive even when paired with dairy or plant-based milk, making it especially suitable for café-quality hojicha lattes.

Best Preparation

Excellent for:

☕ Hojicha Latte

🧊 Iced Hojicha Latte

🥤 Specialty Café Drinks

🍨 Ice Cream

🍰 Cakes

🍪 Cookies

🥐 Pastries

🥤 Smoothies

🍮 Desserts

Its roasted profile remains beautifully balanced across both beverages and culinary applications.

Product Comparison

Compared with traditional green tea powder:

• Warmer

• Smoother

• Naturally sweeter

• Almost no grassy notes

Compared with ordinary hojicha powder:

• Richer aroma

• Better milk performance

• More balanced sweetness

• Cleaner finish

• More refined roasted character

Ideal For

Perfect for:

• Specialty cafés

• Home baristas

• Tea enthusiasts

• Dessert makers

• Professional beverage programs

• Anyone who prefers roasted tea over grassy green tea

Energy Experience

Unlike matcha, hojicha naturally contains significantly less caffeine due to the roasting process.

Many people enjoy Hojicha Rich as a comforting tea that offers a warm, satisfying flavor with a gentler caffeine experience, making it suitable throughout the day and into the evening.

Serving Guide

Traditional Hojicha

• 2g powder

• 70ml hot water

• Whisk until smooth

Hojicha Latte

• 3g powder

• 60ml hot water

• 180–220ml milk

• Oat milk or whole milk recommended

Product Details

Origin: Japan

Producer: Senchoju

Ingredients: 100% Japanese Roasted Green Tea Powder

Tea Type: Premium Hojicha Powder

Net Weight: 100g

Storage:

Keep refrigerated after opening.

Avoid heat, moisture, and direct sunlight.

Shipping

📍 Ships fresh from Vancouver, Canada.

🇨🇦 Canada: 2–5 business days

🇺🇸 United States: 5–9 business days

🇦🇺 Australia: 6–12 business days

🌍 International shipping available.

Every pouch is stored under refrigeration before shipment to preserve freshness, aroma, and roasted flavor.

FAQ

What is Hojicha Rich?

Hojicha Rich is a premium Japanese roasted green tea powder crafted for beverages, desserts, and specialty café applications.

Is Hojicha Rich good for lattes?

Yes. Its deep roasted aroma and natural sweetness remain noticeable even when mixed with milk, making it an excellent choice for hojicha lattes.

Does hojicha contain caffeine?

Yes, but generally much less than matcha because the roasting process naturally reduces caffeine levels.

Can I use Hojicha Rich for baking?

Absolutely. It performs beautifully in cakes, cookies, pastries, ice cream, and other desserts while contributing a rich roasted tea flavor.

What makes Senchoju Hojicha Rich different?

Senchoju Hojicha Rich is selected for beverage quality rather than basic culinary use. It delivers a richer roasted aroma, smoother body, cleaner finish, and superior milk compatibility.